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5. Functions of the Authority.

(i) General:
(a) to develop and promote the State as a major travel and tourist destination;
(b) to develop and promote tourism industry in the State of Andhra Pradesh;
(c) to develop and promote unique tourism experiences in the State of Andhra Pradesh;
(d) to develop/facilitate development of new tourism products/experiences at
(e) to implement tourism marketing and promotion activities at domestic and international level;
(f) to coordinate marketing and promotion conducted by any agency - Government or non-governmental- at domestic and international level;
(g) to provide infrastructure for accessing tourism sites and special tourism zones;
(h) to facilitate maintenance of the tourism sites and special tourism zones;
(i) to enhance the tourism and hospitality sector's contribution to the State economy,
(j) to prepare and implement master plans for lands entrusted to the Authority;
(k) to register and classify tourism enterprises;
(l) to ensure safety and security of tourists;
(m) to conduct annual national/international festivals and events;
(n) to adopt State-of-the-art tourism technology; and
(o) to exercise licensing and regulatory functions in respect of such tourism enterprises as the Authority may determine.
(ii) Conduct research:
(a) to carry out studies, scientific and applied research or investigation;
(b) to systematically collect data useful for formulating policies; and
(c) to facilitate training of students, teachers and researchers;
(iii) Advise Government and issue guidelines:
(a) to ensure that relevant information is made available to Government while making policies and laws;
(b) to advise the Government on matters relating to tourism and hospitality; and
(c) to provide information and issue guidelines, to the public and to tourism entities.